
Case study
Jiwire
Pioneering location based advertising technology
Challenge
San Francisco based JiWire (now known as NinthDecimal) is a leading mobile advertising company serving ads via public Wi-Fi networks across the world. JiWire partnered to build some of their core connectivity and ad-serving technology.
Solution
Jiwire’s team at Calcey designed and built a custom proxy server that could handle serve the myriad forms of marketing and advertising content provided by JiWire’s customers.
Impact
Calcey’s technology solution enabled JiWire to become a market leader in the location-based advertising space.